Web Filtering for WiFi Providers
& WiFi Integrators

Drive your revenue and improve WiFi security for your customers

Does increasing value and profitability of your WiFi provider’s package of services sound enticing?

If there was a way for you to get more revenue by making your clients’ WiFi really safe in minutes without huge investments on your part would you finally feel resolute to use such a solution straight away?

Increase your revenue & your protect clients against the bad stuff online

Using SafeDNS

DNS-layer filtering

DNS filtering is the most comprehensive web filtering technique. It blocks unwanted sites altogether before users access them. DNS filtering blocks both HTTP and HTTPS sites. DNS filtering is indispensable for blocking malicious sites, as over 90% of malware uses DNS to carry out malicious campaigns.

Category-based filtering

SafeDNS users decide which categories of content to block or allow on their network. We provide 61 categories to choose from.

High precision filtering

To deliver users an exceptionally accurate web filtering, the company uses its own web categorization database with 109M sites, distributed in 5 dozen content categories. With the database information we analyze each DNS query from SafeDNS-protected devices to define what content categories the requested site belongs to. The queries for sites from user allowed categories are successfully resolved into IP addresses of the requested sites. Otherwise, SafeDNS shows users a service block page – instead of the requested site from user blocked categories.

Business & nonprofits

Any kind of for-profit and nonprofit organizations.

Public WiFi hotspots

Guest and public wireless networks at public venues.

Education & libraries

Libraries and educational institutions of any level – from kindergartens to schools to colleges and universities.

Cyber security booster

With us, you can easily block malicious and phishing sites – actually, any content your clients consider harmful and dangerous. For fighting these threats, block all security-related categories in the service management panel.

WiFi policy enforcement

Use SafeDNS to manage access to your clients’ wireless networks and enforce their WiFi use policy for individuals, entire departments or network-wide. For a multi-layer web access management, create as many filtering policies within a single organization, as each client needs.

Fast deployment

Start filtering the internet for your clients in minutes. There’s no need for any additional hardware or software. Just redirect DNS queries of your clients’ network users to SafeDNS filtering servers to be resolved according to the necessary filtering rules.


Provide filtering stats and reports to your clients to let them keep an eye on the online activity on their WiFi. Employers and educators would appreciate info if their staff and students stick to the organization's rules on using the internet. Owners of public WiFi may find the filtering stats useful to better learn their audiences and target advertising campaigns more precisely.

Increased recurring revenue

Increase ARPU and customer lifetime value by charging an additional fee for any filtering-based services.


No limit on the number of customers and scaling the filtering. You will be able to add new users to the filtering by purchasing more SafeDNS licenses.

White labeling

Promote your own company – brand the filtering with your corporate logo and custom domain and introduce a new value adding service to your customers with your brand only.

Custom domain for your clients

The name of this custom domain may be, for example, ‘filter.yourdomain.com’. The domain and service dashboard on it will contain your logos. Thus your clients will see the custom branded login page and dashboard with the relevant set of features.

Partnership program

As part of this program, we offer WiFi providers and WiFi integrators competitive pricing strategies with a reseller discount on our original pricing. The program’s been developed by SafeDNS over many years of working closely with our partners.

Reseller panel

The panel allows you to easily create user accounts, choose the necessary service plans for them, manage all user settings and access filtering stats from the centralized dashboard. Configure and manage the web filter as you and the clients need or just let each client manage the filtering as they see fit. For auto-provisioning use SafeDNS Subscription API.

  • Front page

  • Page for adding users

  • Page for managing user settings

  • Page for changing user parameters

  • Page for checking user activity report

  • Page for downloading user stats


Start doing business with us

New clients – 15 days of free service

Start using SafeDNS

Regulation compliance

Block any illegal content so that your clients comply with corporate internet policies and the regulation, concerning filtering out pornography and child abuse content. SafeDNS is Children’s Internet Protection Act compliant, which is vital for US K-12 schools and libraries subject to CIPA. Germany’s educators and WiFi hotspot owners can block illegal sites from a list, maintained by Federal Department for media harmful to young persons (BpjM).

Protection against child abuse content

Block the 2 dedicated filtering categories to make sure your users access no sites with child sexual abuse images and videos. Both these categories contain the similar illegal content from the IWF Child Abuse Image Content List, which SafeDNS receives as Internet Watch Foundation Member, and a list compiled by the Canadian Centre for Child Protection, as part of its Project Arachnid.

Ad blocking

Get rid of distraction and further improve your clients’ online safety, filter out web advertisements. Firstly, they are a nuisance and the internet ads pose additional threat as bad actors use the ads for malware propagation. Monetize the ad blocking if this feature is demand with your clients.

Safe mode for Google, Bing & YouTube

Enable SafeSearch Mode for Google and Bing and Restricted Mode for YouTube out of your personal Service Dashboard. In these modes, gross and explicit content is blocked from the search results and the videos, marked as inappropriate for kids by YouTubers, are filtered out.

Anti-extremism protection

Filter out terrorism-promoting content which poses threat to young and adult minds alike. To protect users against terror-related content, SafeDNS adds a list of sites, compiled by Counter Terrorism Internet Referral Unit run by the Metropolitan Police, UK to a filtering category, named 'Hate & Discrimination'.

WiFi certification with a discount

Get a discount to have public/guest WiFi certified as secure from web threats and safe for kids by Friendly WiFi. As Friendly WiFi Approved Partner, SafeDNS provides its customer with a 10% discount for this popular self-certification scheme for public WiFi providers, initiated by the UK government in 2014.

SafeDNS in numbers



sites in the database



of content, categorized by subject



cyber threats blocked daily

Easy implementation

You decide how best to implement SafeDNS. It is a 100% cloud service, supporting any IP, third-party DNS services and can be configured on APs, WiFi routers and other WiFi network equipment.

Network & individual users’ protection

You choose whether to filter the clients’ entire network or specific users on it.

Filtering customization

Custom categories and intelligent white- or blacklisting, fully customizable service block pages are all available to the partners. In the white and black lists you can add sites to be excluded from any filtering rules. Personalize the service block pages to let your clients’ WiFi users know why this or that site is blocked.

Fast DNS resolving

The company’s filtering servers, located all over the world, are connected by BGP Anycast protocol in a failover network. It is designed to process queries from millions of users in a 24/7 mode, so that you can get the filtering service without interruptions. That’s why we guarantee users no latency in resolving their DNS queries.

Time & money saver

You will get fewer tickets, your clients will save time and money avoiding significant business interruption and IT system recovery. You’ve got enough on your plate, not to waste time for malware infection remediation and reputation recovery.

Test lab certification

Since 2015 the SafeDNS award-winning filtering service has annually been tested and certified by AV-Comparatives, a world-known test lab. In the 2018 tests, SafeDNS blocked near-perfect 98,3% of requests for adult content. For all the 4 years of tests SafeDNS has had no false positives.

WiFi providers trust SafeDNS

  • SDT Ingeneria, South America

  • LAN1, Europe

  • Osmozis, Europe

Start doing business with us

New clients – 15 days of free service

Start using SafeDNS

How to efficiently protect public WiFi hotspots and increase WiFi provider's revenue with the best-of-breed web filtering service

SafeDNS for WiFi providers

Download – En